Wednesday 22 September 2010

In the Fashion Spotlight: Vic Matie




As our customers know, we're very hard to please when it comes to what we stock. Eschewing the majority of mainstream brands, we like to focus on the quality and styles that family-run independent factories can produce, rather than just a name.

Every so often, however, a branded manufacturer will come along that produces shoes and boots so fabulous that we fall in immediate lust with them! Step forward Vic Matie.

This amazing Italian designer produces spectacular boots that turn every day into an opportunity for a fashion statement. Whilst their small amount of shoes are just as stunning, inevitably it's for their boots they are well known. And in a country that rains almost 50 weeks of the year, I think we can all agree that the value of boots can't be underestimated!!

Founded almost 38 years ago the parent factory, Line Marche Spa, has a fashion pedigree and experience like no other. Seeing the lack of unique, vivacious and contemporary designs in women's boots, they formed women-only fashion line Vic Matie.

Being such big fans ourselves, we were hardly surprised to find that Vic Matie had such a big following on the continent, with flagship stores in Rome, Milan and Dusseldorf. But in the UK (as of yet) they are one of our greatest fashion secrets!

Keith Scarrott customers have come to know Vic Matie boots by name, due to the incredible impact they make. It's not unusual to hear murmurs of "They're so comfortable"
"Aren't they soft?!"
and "Wow, they're gorgeous" when a lady first tries them on. And always, when one woman models them, everyone else in the shop wants to try them too!

This season our collection of beautiful Vic Matie boots have flown out despite limited numbers. Trendy yet classic, designer yet affordable, Vic Matie are the epitome of what great footwear means to us at Keith Scarrott shoes.



Shop Vic Matie at the Keith Scarrott Shoes website: here

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